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The VoxBox: Product Design

  • Corner of 8th + Wellington Traverse City, MI (map)

Featuring Valor Skincare with Susie Grace

Free + Open to All

Have a product idea but aren't sure how to get it off the ground?

Join Susie Grace, founder and formulator of Valor Skincare, for an open, interactive brainstorming session on what it actually takes to turn an idea into a real product.

You'll learn how to move from “I love to make this thing” to “I now sell this thing to people on the internet.”


We'll explore the product development process, from identifying an opportunity and understanding who you're making it for to sourcing, testing, packaging, manufacturing, market research, and bringing a product to market.

This won't be a sit-and-listen session. We'll brainstorm together. Using design-thinking methods and you'll have a chance to look at ideas from different angles, define the problem you're actually solving.

We'll also get hands-on! You'll have the opportunity to sample Valor Skincare products and use them as real-world examples to explore how an idea evolves through research, experimentation, formulation, design, and iteration before becoming a finished product.

Bring your product idea, your half-formed concept, or even just a problem you think deserves a better solution. 

Whether you're dreaming about launching a product or simply curious about what happens behind the scenes of a successful business, come ready to think, brainstorm, ask questions, and explore. Leave with new ideas, a clearer direction, and a better sense of what your next step could be.

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October 2

The VoxBox: Furniture Design

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October 4

The VoxBox: Interior Design